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Increased bottom line revenue is the name of the game!
Develop a Marketing Mix that maximizes your product’s revenue opportunities.
Successful and smart marketing involves a variety of action.… advertising,
promotion, publicity, collateral materials, public relations, corporate
sponsorship. Apply them to your business for greater customer response
and watch your revenue grow! Get noticed! Make noise!
Marketing & More! Advertising Placement, Advertising
Copy Writing and Design including Collateral and Supplements, Theme Line
Development, Corporate Sponsorship Product Identification and Proposal
Writing, Promotional Packaging, Destination Marketing, Media/Press Kit
development and writing, freelance writing, review of your business proposals,
“brainstorming” sessions with your staff, speaking engagements...and contacts
with other talented professionals to provide graphic design, logo development,
printing of projects, and more!
“It is our privilege to partner with Cynthia A. Sudor Enterprises
/ Cynergy Marketing for all of our marketing needs. Her insight into
Strategic Positioning. Branding and Marketing is remarkable! She
understands the process of how to take businesses to the next level.
The “re-branding” of Laser Lab to meet our customers’ needs is outstanding.
From our new business logo and theme line to the marketing ideas, working
with Cynthia has been so rewarding. Her prompt response to anything
I ask of her is incredible. I can’t imagine working with anyone else
for our marketing needs! We take great comfort in knowing we have Cynthia
as our dedicated marketing expert to go with us into the future.”
Michele McHenry, President, Laser Lab, Ephrata, PA
“I can’t remember when I’ve met someone with as much positive energy,
sense of commitment and talent as Cynthia. She brought my website design
and marketing materials to life with great creative ideas and patience.
Cynthia is a real professional.”
Andy Roberts, AntiGrav Music, musician, PA
“Cynthia’s activities and accomplishments during the time that we worked
with her reflects the efforts of an experienced marketing professional
who gave a young organization a presence in a complex and competitive marketplace.
The staff and leadership of the Museum enjoyed working with her and we
benefited from her expertise and enthusiasm. We thank her for all that
she has done for us.”
Patrick A. Foltz, Executive Director, Antique Auto Museum at Hershey,
Hershey, PA
“I worked with Cynthia Sudor over the course of a year when
she served as marketing consultant to the Pennsylvania Wine Association’s
first state-wide wine festival held in October 2005, in Hershey, PA.
One of the reasons we hired Cynthia was her expertise and background in
finding suitable sponsors and community partnerships, but her dedication
to our Festival – It’s deVine -- was so total that she ended up
taking on responsibilities far beyond the original scope of her contract.
When we began the project we had no identity, no plans and no real direction
for this Festival. Cynthia came in, got the ball rolling, named the
Festival, developed the theme and logo, designed and printed stationery,
brochures, posters and programs, planned the ads and media exposure, guided
us through the whole process, picked up where others dropped the ball,
helped negotiate our site, and worked through the whole Festival itself.
Throughout the process, she was always available, always ready to take
on whatever was needed, totally professional and completely dedicated to
making our event a success. It was a pleasure to work with Cynthia on this
project and to have learned so much from her in the process.”
H. Lee Miller. Proprietor, Chaddsford Winery, Chadds Ford, PA Chairman,
It’s deVine, Pennsylvania Wine Festival, statewide wine festival
“Cynthia latched onto the Pennsylvania Wine Festival concept
immediately and created the theme line for the event even before we officially
hired her! From day one, she was a true partner in the project. Cynthia
worked tirelessly to sign on sponsors and a Food Network talent as a branding
element for the Festival, plus developed an amazing Marketing Plan. In
addition, she wrote and produced a variety of first-rate materials (posters,
tickets, ads, programs, etc.) that earned raves from members, media, sponsors
and the public. Cynthia worked in partnership with the media and
the sponsors to create exciting promotions to extend the Festival's hard
advertising dollars. Throughout the months of hard work, I knew I could
count on Cynthia to complete everything she promised on time and on budget.
Cynthia's contributions toward making the 1st PA Wine Festival, It's
deVine, a success were significant, and it was a pleasure working with
such a professional.”
Jennifer Engle, Executive Director, PA Wine Association
“While my wife, Nina, and I were familiar with many of the
challenges and needs of adults with disabilities because of our daughter,
Miriam’s challenges, we were complete novices in the area of marketing.
Cynthia Sudor lent her expertise to help us formulate a marketing campaign
and strategy that gained us a great deal of favorable attention. She was
instrumental in assisting us to create marketing materials. She stressed
the need for a logo with impact and put us in touch with an excellent graphic
designer who designed one for us. At the same time, she helped us to write
the brochures and counseled us on how to get media attention. Cynthia stressed
the need to make our message consistent and powerful to promote fundraising
for our charitable cause. She has been committed to ongoing assistance
to mentor us through writing proposals for naming opportunities. At the
beginning of the process, there could not have been two people more in
need of marketing direction. We were lucky to find such an excellent tutor.
Cynthia was patient, enthusiastic, and generous with her time and knowledge.
Partly as a result of her help, Hope Springs Farm was able to open in October,
2005, with a refurbished activity center serving a number of adults with
disabilities.”
Neil J. Rovner, Co-Founder with Nina Rover, Hope Springs Farm, Hershey,
PA
“Cynthia has great Marketing and Corporate Sponsorship instincts,
manifestations of her front line experiences. Having Cynthia on my staff
was to enjoy counsel with a complete marketing group all in one person.
Season after season she artfully led our sales and marketing teams to power
performances, contributing significantly to the success of our operation.”
Richard A. Hair, General Manager, The Pavilion, Myrtle Beach, SC,
retired, Former General Manager, HERSHEYPARK, Hershey Entertainment &
Resort Company, PA
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